Case Study
Oil & Gas Software

Breaking into a new target market, our technology client generated $1M in sales-qualified leads—all in just 90 days

Situation

A leading technology company specializing in innovative solutions for the E&P sector faced significant challenges in gaining brand awareness and driving interest in its new suite of E&P software products.

Despite offering cutting-edge features designed to streamline operations and improve efficiency, the company struggled to stand out in a crowded and highly competitive market.

Situation

A leading technology company specializing in innovative solutions for the E&P sector faced significant challenges in gaining brand awareness and driving interest in its new suite of E&P software products.

Despite offering cutting-edge features designed to streamline operations and improve efficiency, the company struggled to stand out in a crowded and highly competitive market.

Approach

In-depth Audience Research

We conducted comprehensive research to identify the company's true audience and its most pressing pain points. By analyzing industry trends, customer feedback, and competitor strategies, we gained valuable insights into the decision-makers who would benefit most from the E&P software.

In-depth Audience Research

We conducted comprehensive research to identify the company's true audience and its most pressing pain points. By analyzing industry trends, customer feedback, and competitor strategies, we gained valuable insights into the decision-makers who would benefit most from the E&P software.

Building Credibility Through Testimonials

To establish trust and authority in the market, we curated testimonials from respected experts within the E&P sector. These endorsements highlighted the software's value and demonstrated real-world applications, adding credibility to the company’s offerings.

Tailored Messaging with Advanced Targeting

We crafted precise ad copy and deployed highly targeted campaigns to ensure the right message reached the right audience at the right time. This included leveraging platform-specific targeting tools and adjusting messaging to resonate with key industry stakeholders.

Approach

In-depth Audience Research

We conducted comprehensive research to identify the company's true audience and its most pressing pain points. By analyzing industry trends, customer feedback, and competitor strategies, we gained valuable insights into the decision-makers who would benefit most from the E&P software.

In-depth Audience Research

We conducted comprehensive research to identify the company's true audience and its most pressing pain points. By analyzing industry trends, customer feedback, and competitor strategies, we gained valuable insights into the decision-makers who would benefit most from the E&P software.

Building Credibility Through Testimonials

To establish trust and authority in the market, we curated testimonials from respected experts within the E&P sector. These endorsements highlighted the software's value and demonstrated real-world applications, adding credibility to the company’s offerings.

Tailored Messaging with Advanced Targeting

We crafted precise ad copy and deployed highly targeted campaigns to ensure the right message reached the right audience at the right time. This included leveraging platform-specific targeting tools and adjusting messaging to resonate with key industry stakeholders.

In-depth Audience Research

We conducted comprehensive research to identify the company's true audience and its most pressing pain points. By analyzing industry trends, customer feedback, and competitor strategies, we gained valuable insights into the decision-makers who would benefit most from the E&P software.

Impact

4,361

Clicks

$1M

In sales-qualified leads

2,281%

Return on investment

4,361

Clicks

$1M

In sales-qualified leads

2,281%

Return on investment

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